Poyntz Acupuncture
I led creative direction for a refreshed visual identity, providing updated photography and branded digital assets to support the client’s evolving practice.
Drawing from her existing brand palette, I designed a cohesive media template and visual system to ensure consistency across her website and social platforms—balancing aesthetic clarity with functionality for long-term use.
Drawing from her existing brand palette, I designed a cohesive media template and visual system to ensure consistency across her website and social platforms—balancing aesthetic clarity with functionality for long-term use.
Storytelling in Action
